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The G of Graziella

For the recent restyling the main focus was on the recalling of the first model, made in 1964. In following years, thanks to the success of this first model, many imitations started to appear. Over the years Graziella became the synonymous of folding bike, but the original one has always been unique thanks also to the logo, the G of Graziella. The first model in effect had only one decal with the logo on the down tube.

The originality has been kept in the new project with the lettering, used since the first production. A really elegant and graceful font, as a tribute to one of the most famous fashion magazine of those years, the Italian magazine Grazia.

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